Here’s Why British Smokers Are Switching To E-Cigs At Such High Rates

Close up of a british man smoking an electronic cigarette

According to research from business consultancy firm EY (formerly known as Ernst & Young), one person has switched from traditional smoking to vaping every four minutes in the UK.

There are approximately two million British people vaping, (a total of 4.2 per cent of adults), and this number continues to grow. This is also the highest of any country in Europe, with just over 3 per cent of adults in France using vape products.

This growth of e-cig products in the UK is most likely down to the clear health benefits of vaping over smoking, which many public health groups have highlighted. For example, a recent study by the University College London found that switching to e-cigs is far safer and less toxic than smoking conventional tobacco cigarettes.

“The UK has one of the most progressive regulatory environments for e-cigarettes and that’s reflected in consumer uptake and category growth,” said Kingsley Wheaton, managing director for Next Generation Products, at British American Tobacco.

“The UK government has created an environment which enables consumers to be informed about the products, have access to them and allows manufacturers to innovate and provide quality vaping products,” he added.

The e-cig market in the UK is estimated at £6.1bn, which could reach £12bn by the end of 2020.

If you want to quit smoking with vaping too, don’t forget to check out our ultimate guide to lower your nicotine levels!

We provide premium and high quality products such as our Logic Pro Advanced Vapor System and our Logic Disposable Electronic Cigarettes. Order yours today!

What do you think of the progression in the UK’s e-cig market vs that of the US? We’d love to hear your comments below, or you can tweet us @ILoveEcigs

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